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　　以“智啟新質，綠色領航”為主題的“ApexTire2024中國輪胎年度大選”于11月20日盛大啟動！活動由中國輪胎商務網（Tirechina.net）發起主辦，業內權威機構和眾多主流媒體支持協辦。

　　ApexTire中國輪胎年度大選自2020年創辦以來，已連續舉辦第五屆。評選以“樹立行業標桿，啟迪行業未來”為宗旨，旨在引導輪胎產品和技術進步的方向，為推動行業的可持續發展及跨界融合注入新的活力。

　　Intelligent Innovation, Green Navigation: ApexTire 2024 China Tire Annual Awards Officially Launched!

　　The "ApexTire 2024 China Tire Annual Awards" has officially kicked off on November 20th, with the theme "Intelligent Innovation, Green Navigation"! Organized by Tirechina.net, the event is supported by authoritative industry institutions and numerous mainstream media outlets.

　　Since its inception in 2020, the ApexTire China Tire Annual Awards has been successfully held for five consecutive years. With the mission of "Setting Industry Benchmarks, Inspiring the Future of the Industry," the awards aim to guide advancements in tire products and technology. They strive to infuse new vitality into the sustainable development of the industry and foster cross-sector innovation.

　　作為輪胎和汽車后市場行業極具規模和影響力的全國性評選活動，ApexTire中國輪胎年度大選被業界廣泛認為是由國際巨頭領銜、中國知名自主品牌共同參與并實現跨界融合的輪胎和汽車后市場行業“年度奧斯卡”，是品質和行業地位的品牌背書。

　　秉持公開、公正、公平的評選機制，ApexTire2024通過總結過去一年輪胎行業以及汽車后市場在品牌、技術和產品方面取得的成就，記錄產業技術和商業模式創新的足跡，力求全面呈現市場品牌格局，旨在為渠道終端和廣大消費者提供更為客觀的行業品牌發展洞察，幫助用戶做出更為科學的消費決策。

　　As a national-level selection event with significant scale and influence in the tire and automotive aftermarket industries, the ApexTire China Tire Annual Awards is widely regarded as the "Annual Oscars" of the industry. It is led by international giants and joined by renowned Chinese independent brands, fostering cross-sector integration and serving as a hallmark of quality and industry stature.

　　Adhering to an open, impartial, and fair selection mechanism, ApexTire 2024 summarizes the achievements in branding, technology, and product development within the tire and automotive aftermarket industries over the past year. It records the footprints of industrial innovation in technology and business models, striving to present a comprehensive view of the market's brand landscape. The awards aim to provide channel terminals and consumers with objective insights into brand development within the industry, helping users make more informed purchasing decisions.

　　發展服務新質生產力

　　如今，在全球產業結構深刻調整和新能源革命的浪潮中，輪胎行業又將如何邁向高質量發展的新征程？ApexTire2024將為這一系列問題提供答案，以“智啟新質，綠色領航”為主題，掀起一場智慧與綠色交織的變革風暴，推動整個行業在科技創新與綠色化的軌道上實現質的飛躍。

　　以發展服務新質生產力助力中國式現代化，深化產業鏈互動和跨界融合，是“ApexTire2024”的主要特色。本次“ApexTire2024”評選活動以創新驅動、市場共贏、用戶體驗、行業領先、綠色發展等五大維度為品牌核心評價體系。

　　“ApexTire2024”將在企業申報資格海選，第三方權威機構質量檢測結果(一票否決權)基礎上，通過線上用戶投票(占比30%)、專業市場調研(占比20%)、專家導師團評審(占比40%)、媒體觀察評議(占比10%)流程,以線上線下大數據+智能算法產生ApexTire品牌榮譽指數，確定ApexTire2024中國輪胎年度大選榜單，并于2025年3月舉行盛大的頒獎盛典全球張榜。

　　Developing New Quality Productivity in Services

　　Amid profound global industrial restructuring and the wave of the new energy revolution, how will the tire industry embark on a new journey of high-quality development? ApexTire 2024 seeks to provide answers to these questions. Under the theme of "Intelligent Innovation, Green Navigation," it is set to ignite a transformative storm where intelligence and green initiatives intertwine, driving the industry toward a qualitative leap along the paths of technological innovation and sustainability.

　　Empowering Chinese modernization through the development of new quality productivity in services and deepening industrial chain interaction and cross-sector integration are the key highlights of ApexTire 2024. This year’s awards establish five core evaluation dimensions for brands: innovation-driven development, market synergy, user experience, industry leadership, and green growth.

　　The selection process for ApexTire 2024 begins with a qualification screening for corporate applicants and authoritative third-party quality testing results (with veto power). It proceeds through the following stages: online user voting (30%), professional market research (20%), expert mentor panel evaluation (40%), and media observation and review (10%). Using big data and intelligent algorithms to generate the ApexTire Brand Honor Index, the final rankings for the ApexTire 2024 China Tire Annual Awards will be determined.

　　The grand awards ceremony will take place in March 2025, unveiling the results to a global audience.

　　賦能跨界融合新生態

　　“ApexTire2024”致力于實現輪胎產業鏈互動，將汽車、設備等行業應用場景跨界融合推向新的高度，擴大評選活動在汽車制造、工程機械、物流交通、汽修保養以及在代理商和車主群體的影響力，傳播行業好故事，弘揚行業好聲音。

　　由善養汽車、NEV洞見新能源汽車共同發起，并聯合中國潤滑油信息網和中國輪胎商務網共同主辦的“2024年度汽車服務競爭力評選”，將與ApexTire2024中國輪胎年度大選同步舉辦。本次評選活動旨在通過深度研究與權威認證，對輪胎、潤滑油、電池、汽修連鎖以及汽車文化等領域中表現卓越的品牌、產品和服務進行全面評估與表彰。

　　Empowering a New Cross-Industry Ecosystem

　　ApexTire 2024 is dedicated to fostering interaction within the tire industry chain and elevating cross-industry integration with applications in automotive, equipment, and other sectors to new heights. The initiative aims to expand its influence across automotive manufacturing, construction machinery, logistics and transportation, vehicle maintenance, and among distributors and vehicle owners. It seeks to share the industry's success stories and amplify its positive voices.

　　The "2024 Automotive Service Competitiveness Awards", jointly launched by Shanyang Auto and NEV Insight, and co-hosted by China Lubricant Information Network and Tirechina.net, will be held in conjunction with the ApexTire 2024 China Tire Annual Awards. This event will conduct in-depth research and authoritative evaluations to comprehensively assess and honor outstanding brands, products, and services in fields such as tires, lubricants, batteries, automotive repair chains, and automotive culture.

　　智啟新質 綠色領航

　　終日乾乾，與時偕行。今天的中國，創新創造不斷引領社會發展和進步。2023年，我們聚焦于“新質 新動能”，展望輪胎行業宏大的未來藍圖。到了2024年，這一愿景不再僅是方向指引，而是更加注重行動的落地與成效。

　　“智啟新質”強調在AI驅動的智能化時代，科技創新作為新質生產力的核心驅動，輪胎企業不僅要在產品性能上追求突破，還需要在生產模式、服務模式上進行全方位的智能化升級，更代表企業在市場巨變中的戰略智慧。倡導企業推動產品和服務創新，以提升市場價值和客戶體驗，從而培育和服務新質生產力。“綠色領航” 聚焦于新能源革命背景下的低碳環保轉型，推動可持續發展。通過優化產品研發及生產流程，推動全產業鏈節能減排，樹立行業綠色標桿,以高質量發展為引領服務中國式現代化。

　　Intelligent Innovation, Green Navigation

　　Diligent and forward-thinking, progressing with the times. In today’s China, innovation and creativity continue to drive social development and progress. In 2023, our focus was on "New Quality, New Momentum," envisioning a grand blueprint for the future of the tire industry. By 2024, this vision is no longer just a directional guide but emphasizes tangible actions and impactful results.

　　"Intelligent Innovation" highlights the importance of technological innovation as the core driver of new-quality productivity in an AI-powered intelligent era. Tire companies must not only strive for breakthroughs in product performance but also achieve comprehensive upgrades in production and service models through intelligent transformation. It reflects the strategic wisdom of enterprises navigating dramatic market changes, advocating for innovation in products and services to enhance market value and customer experience, ultimately cultivating and advancing new-quality productivity.

　　"Green Navigation" focuses on the transition to low-carbon and environmentally friendly practices against the backdrop of the new energy revolution, driving sustainable development. By optimizing product development and production processes, the initiative promotes energy conservation and emissions reduction across the entire industry chain. It sets a green benchmark for the industry and aligns with high-quality development to support Chinese modernization.

　　大道至簡，道法自然，行者無疆。輪胎行業的未來發展方向在哪里？在AI驅動的智能化時代，新能源革命成為全球共識的背景下，哪家品牌將成為真正的行業標桿？面對日益嚴格的環保政策和日趨激烈的市場競爭，誰能通過技術創新、綠色轉型脫穎而出？2024年，中國輪胎行業能否實現新質生產力的全面升級？這些問題，不僅困擾著業內的每一個企業，也牽動著整個行業的發展脈搏。

　　智人得果，不忘其本。回首來時路，ApexTire2024中國輪胎年度大選見證中國輪胎產業發展歷程幾多崢嶸輝煌，櫛風沐雨，砥礪前行；眺望前行程，新質生產力引領行業奮斗者用洪荒創新偉力，探索人類出行邊界。作為行業波瀾壯闊奮斗史的見證者和記錄者，ApexTire始終堅持以“樹立行業標桿，啟迪行業未來”主旨，探尋輪胎產品和技術進步的方向，以輪胎“奧斯卡”致敬行業英雄，彰顯王者榮耀！

　　Simplicity is the ultimate sophistication, and nature follows its course. The journey knows no bounds.

　　What is the future direction of the tire industry? In an AI-driven intelligent era and against the backdrop of a global consensus on the new energy revolution, which brand will emerge as a true industry benchmark? Faced with increasingly stringent environmental policies and intensifying market competition, who will stand out through technological innovation and green transformation? In 2024, can the Chinese tire industry achieve a comprehensive upgrade in new-quality productivity? These questions not only concern every enterprise in the industry but also influence the pulse of its overall development.

　　The wise reap the fruits but never forget their roots. Looking back on the path traveled, ApexTire 2024 China Tire Annual Awards has witnessed the tire industry's remarkable journey of resilience and glory, weathering challenges and forging ahead. Looking forward, new-quality productivity will lead industry pioneers to harness extraordinary innovative strength, pushing the boundaries of human mobility.

　　As a witness and chronicler of the tire industry's magnificent struggle, ApexTire has always adhered to its mission of "Setting Industry Benchmarks, Inspiring the Future." It explores the direction of tire product and technological advancements, honors industry heroes with the "Oscars of Tires," and celebrates the glory of the champions!

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　　ApexTire2024中國輪胎年度大選組委會

　　咨詢熱線：林老師13229655098（微信同號）

　　郵箱地址：vip@tirechina.net